The How To’s of Competitively Selling Your Home in a Buyer’s Market

Let’s face it, today, we have a Buyers Market, and selling a home is highly competitive in most areas of the country. There are a few highly desirable pocket areas where there are more Buyers than available homes, but they are the exception rather than the rule.

Below are a few steps that Sellers must take in order to get their home sold in market time:

1. Obtain the services of a Professional Realtor.
2. Determine the price range that competitor homes are listed for.
3. Determine the price range that homes in the same area have sold for.
4. In today’s market, you can usually only use the last two months “sold”
   numbers because of the rate at which the prices are reduced.
5. Change your mindset from a “homeowner” to a “product seller”.
   That will allow you to de-personalize your home to make it more
   appealable to buyers who live in their home in different manners.
6. Ask your REALTOR to assist you in obtaining the services of a
   Professional Staging Company.
7. Stage your home for the best showing to Buyers
8. Clear your home of all clutter. If you don’t absolutely need it,
   put it in storage.
9. Clean your home so that it is “cue tip clean”. It should show like a
   builders “Model Home”.
10. Attend to all landscaping areas.
11. Make any necessary repairs to the home, pool, or other areas.
12. Have your REALTOR assist you in obtaining a Home Warranty
    for your Buyer.
13. This list is just a beginning. It is not all inclusive. Your REALTOR 
    can guide you with the rest of the preparation.
14. Your REALTOR should provide you with a detailed 5-week
    Market Plan, and with alternate plans if the home does not sell
    within the first 5 weeks.
15. If your home is Priced at or Just Under the Market; 
    all Maintenance items are Corrected; the home is Updated
    if necessary; the home is cue tip Clean and Staged; if it
    has the necessary Curb Appeal; then it should sell in Market Time.

Good luck with your sale,